Fractional Analyst / Investment Modeling Services

Fractional Analyst / Investment Modeling Services

Contract Length Total Cost $ / hr Payment Due
  Week 1 Week 4 Week 8 Week 12 Week 16 Week 20 Week 24
Hourly  $         140  $         140 TBD
1-Week  $      1,250  $         125  $   1,250  
4-Weeks  $      4,600  $           115  $   4,600  
12-Weeks  $      12,000  $           100  $   5,000  $   3,600  $   3,400  
24-Weeks  $    22,800  $           95  $   5,500  $   5,000  $   4,000  $   4,000  $   3,000  $   1,300  $          -  
Contract Length Total Cost $ / hr
Hourly  $   140  $   140
1-Week  $   1,250  $   125
4-Weeks  $   4,600  $   115
12-Weeks  $   12,000  $   100
24-Weeks  $   22,800  $    95

  • Pink Lion offers fractional analyst services, committing 10+ hours / week as a member of your team.
  • All prices are subject to change pending an initial discussion on scope, availability, and expectations.
  • Payments are due in advance for services to be rendered in the upcoming month.

Terms & Conditions

Terms & Conditions

Last updated: June 19, 2019

Please read these Terms and Conditions (“Terms”, “Terms and Conditions”) carefully before using the website (the “Service”) operated by Pink Lion LLC (“us”, “we”, or “our”).

Your access to and use of the Service is conditioned upon your acceptance of and compliance with these Terms. These Terms apply to all visitors, users and others who wish to access or use the Service.

By accessing or using the Service you agree to be bound by these Terms. If you disagree with any part of the terms then you do not have permission to access the Service.


If you wish to purchase any product or service made available through the Service (“Purchase”), you may be asked to supply certain information relevant to your Purchase including, without limitation, your credit card number, the expiration date of your credit card, your billing address, and your shipping information.

You represent and warrant that: (i) you have the legal right to use any credit card(s) or other payment method(s) in connection with any Purchase; and that (ii) the information you supply to us is true, correct and complete.

The service may employ the use of third party services for the purpose of facilitating payment and the completion of Purchases. By submitting your information, you grant us the right to provide the information to these third parties subject to our Privacy Policy.

We reserve the right to refuse or cancel your order at any time for reasons including but not limited to: product or service availability, errors in the description or price of the product or service, error in your order or other reasons.

We reserve the right to refuse or cancel your order if fraud or an unauthorized or illegal transaction is suspected.

Availability, Errors and Inaccuracies

We are constantly updating product and service offerings on the Service. We may experience delays in updating information on the Service and in our advertising on other web sites. The information found on the Service may contain errors or inaccuracies and may not be complete or current. Products or services may be mispriced, described inaccurately, or unavailable on the Service and we cannot guarantee the accuracy or completeness of any information found on the Service.

We therefore reserve the right to change or update information and to correct errors, inaccuracies, or omissions at any time without prior notice.

Intellectual Property

The Service and its original content, features and functionality are and will remain the exclusive property of Pink Lion LLC and its licensors. The Service is protected by copyright, trademark, and other laws of both the United States and foreign countries. Our trademarks and trade dress may not be used in connection with any product or service without the prior written consent of Pink Lion LLC.

Links To Other Web Sites

Our Service may contain links to third party web sites or services that are not owned or controlled by Pink Lion LLC

Pink Lion LLC has no control over, and assumes no responsibility for the content, privacy policies, or practices of any third party web sites or services. We do not warrant the offerings of any of these entities/individuals or their websites.

You acknowledge and agree that Pink Lion LLC shall not be responsible or liable, directly or indirectly, for any damage or loss caused or alleged to be caused by or in connection with use of or reliance on any such content, goods or services available on or through any such third party web sites or services.

We strongly advise you to read the terms and conditions and privacy policies of any third party web sites or services that you visit.


We may terminate or suspend your access to the Service immediately, without prior notice or liability, under our sole discretion, for any reason whatsoever and without limitation, including but not limited to a breach of the Terms.

All provisions of the Terms which by their nature should survive termination shall survive termination, including, without limitation, ownership provisions, warranty disclaimers, indemnity and limitations of liability.


You agree to defend, indemnify and hold harmless Pink Lion LLC and its licensee and licensors, and their employees, contractors, agents, officers and directors, from and against any and all claims, damages, obligations, losses, liabilities, costs or debt, and expenses (including but not limited to attorney’s fees), resulting from or arising out of a) your use and access of the Service, or b) a breach of these Terms.

Limitation Of Liability

In no event shall Pink Lion LLC, nor its directors, employees, partners, agents, suppliers, or affiliates, be liable for any indirect, incidental, special, consequential or punitive damages, including without limitation, loss of profits, data, use, goodwill, or other intangible losses, resulting from (i) your access to or use of or inability to access or use the Service; (ii) any conduct or content of any third party on the Service; (iii) any content obtained from the Service; and (iv) unauthorized access, use or alteration of your transmissions or content, whether based on warranty, contract, tort (including negligence) or any other legal theory, whether or not we have been informed of the possibility of such damage, and even if a remedy set forth herein is found to have failed of its essential purpose.


Your use of the Service is at your sole risk. The Service is provided on an “AS IS” and “AS AVAILABLE” basis. The Service is provided without warranties of any kind, whether express or implied, including, but not limited to, implied warranties of merchantability, fitness for a particular purpose, non-infringement or course of performance.

Pink Lion LLC its subsidiaries, affiliates, and its licensors do not warrant that a) the Service will function uninterrupted, secure or available at any particular time or location; b) any errors or defects will be corrected; c) the Service is free of viruses or other harmful components; or d) the results of using the Service will meet your requirements.


Some jurisdictions do not allow the exclusion of certain warranties or the exclusion or limitation of liability for consequential or incidental damages, so the limitations above may not apply to you.

Governing Law

These Terms shall be governed and construed in accordance with the laws of Colorado, United States, without regard to its conflict of law provisions.

Our failure to enforce any right or provision of these Terms will not be considered a waiver of those rights. If any provision of these Terms is held to be invalid or unenforceable by a court, the remaining provisions of these Terms will remain in effect. These Terms constitute the entire agreement between us regarding our Service, and supersede and replace any prior agreements we might have had between us regarding the Service.


We reserve the right, at our sole discretion, to modify or replace these Terms at any time. If a revision is material we will provide at least 30 days notice prior to any new terms taking effect. What constitutes a material change will be determined at our sole discretion.

By continuing to access or use our Service after any revisions become effective, you agree to be bound by the revised terms. If you do not agree to the new terms, you are no longer authorized to use the Service.

Contact Us

If you have any questions about these Terms, please contact us.

Privacy Policy

Privacy Policy

Effective date: June 19, 2019

Pink Lion LLC (“us”, “we”, or “our”) operates the website (hereinafter referred to as the “Service”).
This page informs you of our policies regarding the collection, use and disclosure of personal data when you use our Service and the choices you have associated with that data.

We use your data to provide and improve the Service. By using the Service, you agree to the collection and use of information in accordance with this policy. Unless otherwise defined in this Privacy Policy, the terms used in this Privacy Policy have the same meanings as in our Terms and Conditions, accessible from



Service is the website operated by Pink Lion LLC

Personal Data

Personal Data means data about a living individual who can be identified from those data (or from those and other information either in our possession or likely to come into our possession).

Usage Data

Usage Data is data collected automatically either generated by the use of the Service or from the Service infrastructure itself (for example, the duration of a page visit).


Cookies are small files stored on your device (computer or mobile device).

Data Controller

Data Controller means the natural or legal person who (either alone or jointly or in common with other persons) determines the purposes for which and the manner in which any personal information are, or are to be, processed.

For the purpose of this Privacy Policy, we are a Data Controller of your Personal Data.

Data Processors (or Service Providers)

Data Processor (or Service Provider) means any natural or legal person who processes the data on behalf of the Data Controller.
We may use the services of various Service Providers in order to process your data more effectively.

Data Subject (or User)

Data Subject is any living individual who is using our Service and is the subject of Personal Data.

Information Collection and Use

We collect several different types of information for various purposes to provide and improve our Service to you.

Types of Data Collected

Personal Data

While using our Service, we may ask you to provide us with certain personally identifiable information that can be used to contact or identify you (“Personal Data”). Personally identifiable information may include, but is not limited to:

Email address
First name and last name
Cookies and Usage Data

We may use your Personal Data to contact you with newsletters, marketing or promotional materials and other information that may be of interest to you. You may opt out of receiving any, or all, of these communications from us by contacting us.

Usage Data

We may also collect information on how the Service is accessed and used (“Usage Data”). This Usage Data may include information such as your computer’s Internet Protocol address (e.g. IP address), browser type, browser version, the pages of our Service that you visit, the time and date of your visit, the time spent on those pages, unique device identifiers and other diagnostic data.

Tracking Cookies Data

We use cookies and similar tracking technologies to track the activity on our Service and we hold certain information.
Cookies are files with a small amount of data which may include an anonymous unique identifier. Cookies are sent to your browser from a website and stored on your device. Other tracking technologies are also used such as beacons, tags and scripts to collect and track information and to improve and analyse our Service.

You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Service.

Examples of Cookies we use:

Session Cookies. We use Session Cookies to operate our Service.

Preference Cookies. We use Preference Cookies to remember your preferences and various settings.

Security Cookies. We use Security Cookies for security purposes.

Use of Data

Pink Lion LLC uses the collected data for various purposes:

To provide and maintain our Service
To notify you about changes to our Service
To allow you to participate in interactive features of our Service when you choose to do so
To provide customer support
To gather analysis or valuable information so that we can improve our Service
To monitor the usage of our Service
To detect, prevent and address technical issues
To provide you with news, special offers and general information about other goods, services and events which we offer that are similar to those that you have already purchased or enquired about unless you have opted not to receive such information

Legal Basis for Processing Personal Data under the General Data Protection Regulation (GDPR)

If you are from the European Economic Area (EEA), Pink Lion LLC legal basis for collecting and using the personal information described in this Privacy Policy depends on the Personal Data we collect and the specific context in which we collect it.

Pink Lion LLC may process your Personal Data because:

We need to perform a contract with you
You have given us permission to do so
The processing is in our legitimate interests and it is not overridden by your rights
For payment processing purposes
To comply with the law

Retention of Data

Pink Lion LLC will retain your Personal Data only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use your Personal Data to the extent necessary to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable laws), resolve disputes and enforce our legal agreements and policies.

Pink Lion LLC will also retain Usage Data for internal analysis purposes. Usage Data is generally retained for a shorter period of time, except when this data is used to strengthen the security or to improve the functionality of our Service, or we are legally obligated to retain this data for longer periods.

Transfer of Data

Your information, including Personal Data, may be transferred to – and maintained on – computers located outside of your state, province, country or other governmental jurisdiction where the data protection laws may differ from those of your jurisdiction.

If you are located outside United States and choose to provide information to us, please note that we transfer the data, including Personal Data, to United States and process it there.

Your consent to this Privacy Policy followed by your submission of such information represents your agreement to that transfer.

Pink Lion LLC will take all the steps reasonably necessary to ensure that your data is treated securely and in accordance with this Privacy Policy and no transfer of your Personal Data will take place to an organisation or a country unless there are adequate controls in place including the security of your data and other personal information.

Disclosure of Data

Legal Requirements

Pink Lion LLC may disclose your Personal Data in the good faith belief that such action is necessary to:

To comply with a legal obligation
To protect and defend the rights or property of Pink Lion LLC
To prevent or investigate possible wrongdoing in connection with the Service
To protect the personal safety of users of the Service or the public
To protect against legal liability

Security of Data

The security of your data is important to us but remember that no method of transmission over the Internet or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your Personal Data, we cannot guarantee its absolute security.

Our Policy on “Do Not Track” Signals under the California Online Protection Act (CalOPPA)

We do not support Do Not Track (“DNT”). Do Not Track is a preference you can set in your web browser to inform websites that you do not want to be tracked.

You can enable or disable Do Not Track by visiting the Preferences or Settings page of your web browser.

Your Data Protection Rights under the General Data Protection Regulation (GDPR)

If you are a resident of the European Economic Area (EEA), you have certain data protection rights. Pink Lion LLC aims to take reasonable steps to allow you to correct, amend, delete or limit the use of your Personal Data.

If you wish to be informed about what Personal Data we hold about you and if you want it to be removed from our systems, please contact us.

In certain circumstances, you have the following data protection rights:

The right to access, update or delete the information we have on you. Whenever made possible, you can access, update or request deletion of your Personal Data directly within your account settings section. If you are unable to perform these actions yourself, please contact us to assist you.

The right of rectification. You have the right to have your information rectified if that information is inaccurate or incomplete.

The right to object. You have the right to object to our processing of your Personal Data.

The right of restriction. You have the right to request that we restrict the processing of your personal information.

The right to data portability. You have the right to be provided with a copy of the information we have on you in a structured, machine-readable and commonly used format.

The right to withdraw consent. You also have the right to withdraw your consent at any time where Pink Lion LLC relied on your consent to process your personal information.

Please note that we may ask you to verify your identity before responding to such requests.

You have the right to complain to a Data Protection Authority about our collection and use of your Personal Data. For more information, please contact your local data protection authority in the European Economic Area (EEA).

Service Providers

We may employ third party companies and individuals to facilitate our Service (“Service Providers”), provide the Service on our behalf, perform Service-related services or assist us in analysing how our Service is used.

These third parties have access to your Personal Data only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose.


We may use third-party Service Providers to monitor and analyse the use of our Service.

Google Analytics

Google Analytics is a web analytics service offered by Google that tracks and reports website traffic. Google uses the data collected to track and monitor the use of our Service. This data is shared with other Google services. Google may use the collected data to contextualise and personalise the ads of its own advertising network.

You can opt-out of having made your activity on the Service available to Google Analytics by installing the Google Analytics opt-out browser add-on. The add-on prevents the Google Analytics JavaScript (ga.js, analytics.js and dc.js) from sharing information with Google Analytics about visits activity.

For more information on the privacy practices of Google, please visit the Google Privacy Terms web page:


We may provide paid products and/or services within the Service. In that case, we use third-party services for payment processing (e.g. payment processors).

We will not store or collect your payment card details. That information is provided directly to our third-party payment processors whose use of your personal information is governed by their Privacy Policy. These payment processors adhere to the standards set by PCI-DSS as managed by the PCI Security Standards Council, which is a joint effort of brands like Visa, MasterCard, American Express and Discover. PCI-DSS requirements help ensure the secure handling of payment information.

The payment processors we work with are:

PayPal / Braintree

Their Privacy Policy can be viewed at

Links to Other Sites

Our Service may contain links to other sites that are not operated by us. If you click a third party link, you will be directed to that third party’s site. We strongly advise you to review the Privacy Policy of every site you visit.

We have no control over and assume no responsibility for the content, privacy policies or practices of any third party sites or services.

Children’s Privacy

Our Service does not address anyone under the age of 18 (“Children”).

We do not knowingly collect personally identifiable information from anyone under the age of 18. If you are a parent or guardian and you are aware that your Child has provided us with Personal Data, please contact us. If we become aware that we have collected Personal Data from children without verification of parental consent, we take steps to remove that information from our servers.

Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page.

We will let you know via email and/or a prominent notice on our Service, prior to the change becoming effective and update the “effective date” at the top of this Privacy Policy.

You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

Contact Us

If you have any questions about this Privacy Policy, please contact us:

By email:
By visiting this page on our website:

About Pink Lion

About Pink Lion

Thomas Greer


Thomas Greer is a seasoned real estate investment professional offering fractional CFO and fractional analyst services for commercial real estate.

With over 20 years of experience in the industry, Thomas has developed a solid foundation in senior-level analytical work and strategic planning. His career has taken him across the globe, working with private equity funds in both the United States and Asia. Thomas has extensively underwritten various property types, ranging from opportunistic land deals in China to core-plus investments utilizing union pension monies in the US.

Thomas’s expertise covers a wide range of real estate sectors and his strength lies in the ability to navigate the diverse aspects of the real estate landscape. Whether discussing hospitality metrics or the intricacies of “pre-loading dirt” for tilt-up industrial construction, he can provide valuable insights and expert guidance. Thomas is equally comfortable building complex discounted cash flow (DCF) and portfolio models from the ground up or improving existing models through comprehensive audits.

Thomas’s professional journey has been marked by a commitment to excellence and a dedication to delivering institutional-quality solutions. As the founder of Pink Lion LLC, a boutique real estate consulting firm, he has had the privilege of working with a diverse range of clients, including high-net-worth individuals, developers, equity shops, and corporations. Pink Lion LLC has provided investment analysis, underwriting, and ad hoc analysis for both commercial and non-commercial assets. Notable achievements include creating the modeling framework for a $32 million hospitality deal in the Northeast USA and developing the internal processes, tracking, and models for the deployment of $30 million of capital in the acquisition of residential and multifamily properties.

In addition to consulting work, Thomas is also the proptech founder of Money Weighted Software, a web-based analytical platform designed to meet the needs of commercial real estate professionals. This software offered efficient yet sophisticated financial modeling capabilities, providing professionals like yourself with a reliable tool to analyze real estate investments. Money Weighted was successfully exited in a private sale in 2024.

Thomas holds a Master’s degree in Urban Planning with a specialization in Real Estate from the University of Washington and a Bachelor of Arts degree from Seattle University. Thomas is a Chartered Alternative Investment Analyst (CAIA) Charterholder and Member.

Driven by his passion for real estate, Thomas aspires to provide analytical solutions to complex real estate challenges through his consulting services and innovative software applications.


Why Pink Lion?

20-years experience

Helped over 100 clients

Advised industry leaders

Projects in over 8 countries

Real Estate Analytical Software

Exited 2024

How We Got Here

1. PERE Funds

Decades of analytical experience in Private Equity Real Estate Funds investing in US & international assets.

2. Independent Advisor & Freelancer

A track record of client successes, working with stakeholders big and small.

3. Money Weighted Software

Launched an innovative software platform for real estate professionals. Exited in private sale - 2024.

4. Pink Lion LLC

A mission to share this gathered knowledge with clients and to help people make better real estate decisions.

Analytical Modeling

Analytical Modeling

Utilize A Specialist

With years of institutional experience, we have the capability and expertise to take your Excel modeling to the next level.

At Pink Lion LLC, we combine our insights and skills to deliver clear analysis that is ready for strategic action.

We are proud to help shape and improve your business process and infrastructure.

How We Help

Model Audits

From a quick "sanity check" to a deep dive on all calculated cells. We can verify and validate your current modeling.

Debt Structuring

We model complicated capital stacks, refinances and assess performance on uncommon debt structures, for you.

Complex Structuring

You get a "waterfall" / distribution module inserted into your existing proforma or modeled directly from governing docs (JVA, LLC, etc).

Bespoke Models

Work with us to create a bespoke investment model to handle your deal flow, your analysis, your portfolio.


1. Discussion

Schedule a no obligation discussion to assess your problems, tasks, and requirements.

2. Proposal

We will propose our solution with your feedback and input. Iterate and define the deliverable.

3. Solution

You will be provided solutions and a final series of calls to walk you through any deliverables and ensure your satisfaction.

Ad Hoc Strategy or Support

Ad Hoc Strategy or Support

Improve Your Process

Add institutional-quality analysis and expertise to your project.

Leverage the years of experience at Pink Lion LLC.

From land deals in China to corporate real estate in Seattle, to buying your first “Quad” – we can give you professional advice in keeping with best practices and industry standards. Keep your team nimble.

Before you hire and “on-board” a new analyst – see how we can help.

How We Help

Temporary Positions

You get a real estate professional to step in and assist with the heavy lifting. Knowledgeable and professional they hit the ground running.

Project Discussions

From all day marathons to a quick hour-long validation. You get a sounding board and real estate expert to at your disposal.

Strategy Meetings

As in depth as is needed. Let us take a high level approach to discuss long term real estate strategy and purpose.


1. Discussion

Schedule a no obligation discussion to assess your problems, tasks, and requirements.

2. Proposal

We will propose our solution with your feedback and input. Iterate and define the deliverable.

3. Solution

You will be provided solutions and a final series of calls to walk you through any deliverables and ensure your satisfaction.

Investment Analysis

Investment Analysis

Expert Guidance

Looking to invest in direct equity real estate?

Need help screening deals as they come across your desk?

Let us run the numbers and assess potential returns, risks, and strategic fit.

Whether you wish to completely outsource your analysis or need Pink Lion LLC to integrate into your existing framework – we will do so effectively.

How We Help

Deal Screening

Go/No-Go decisions and analysis on broker offering memos as they cross your desk based upon your investment criteria.

Investment Memorandums

In part or in whole. Review or ground-up work. Leverage our services to bring quality memorandums to your investment committee.

Investment Underwriting

Have us underwrite and model your deal from scratch. Gain wisdom and insights to empower your investment decision making.


1. Discussion

Schedule a no obligation discussion to assess your problems, tasks, and requirements.

2. Proposal

We will propose our solution with your feedback and input. Iterate and define the deliverable.

3. Solution

You will be provided solutions and a final series of calls to walk you through any deliverables and ensure your satisfaction.

Contact Us

Contact Us

Help Center

We have helped numerous organizations and individuals realize their goals. From big to small, local or abroad, their is one common theme – real estate analysis. We specialize in analytical solutions to real estate problems and don’t stray from our core business. We only take on projects when we have capacity and can add significant value. If you have a real estate analytical problem; we are right for you.

No. Usually our current clientele consists of HNW individuals gaining more direct equity real estate exposure, commercial developers in need of analytical support and early stage equity funds building out their reporting and modeling. If it is real estate related, we would love to talk.

The onboarding process may vary depending upon the project and client needs. Some of our clients are larger institutions that require NDA’s, consulting contracts, and HR checks. Some are “part-time” developers that simply need help in responding to potential investors. Our process is flexible. Our goal is the solution.

Contact me for a free video conference to discuss your deal, assess the problem, align expectations and deliverables. Typically, we require an upfront retainer for the first week of service and will bill for services rendered on a weekly or monthly basis, depending upon project duration.

Pink Lion

Helping You Make Better Real Estate Decisions

Institutional-quality real estate analysis available to all clients.

Schedule an Introduction

What We Do

Analytical Modeling

We have the expertise to take your Excel modeling to the next level.

Investment Analysis

Let us run the numbers and assess potential returns, risks, and strategic fit.

Strategy & Support

Add institutional-quality analysis and expertise to your project.

Case Studies

Urban Residential Developer Needs A Better Investment Model

ClientActive real estate developers of two-unit family homes in the northeast US.…

Commercial Hospitality Developer Needs Sophisticated Modeling

ClientAn established mixed-use and multifamily development company on the east…

Non-Real Estate Enterprise Needs Real Estate Expertise

ClientAn independent private school offering elementary and middle school……

Small Investment Group Needs A Real Estate Expert

ClientA successful entrepreneur based, on the west coast, starting a small…